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''ATV Today'' was a regional television news and current affairs programme, produced by ATV, serving the Midlands area of England. The programme aired from 5 October 1964 until 31 December 1981 – the final day of broadcasting from ATV before the company was restructured and relaunched as Central Independent Television. ==History== Regional television came to the Midlands on 17 February 1956 with the launch of ATV's weekday ITV service. The first news programme, a daily 5-minute bulletin called ''ATV Midlands News'', was broadcast on 7 May 1956 – three months after the channel first went on air. But following pressure from the Independent Television Authority for ATV to commit itself to greater regional coverage, ''ATV Today'' began on Monday 5 October 1964 as a 20-minute daily magazine programme, supplementing (and latterly superseding) the ''Midlands News'' bulletin and airing at 6.15pm each weeknight. The programme introduced viewers to more light-hearted journalism not seen on television at the time. One of the programme's longest-serving and best known reporters was the late John Swallow, a journalist who brought his own individual style of reporting both serious and lighter stories from the Midlands to television screens. ''ATV Today'' reached its peak during the 1970s when it was watched on a daily basis by an estimated three million viewers.〔Buxton, R, 11 May 2008, "ATV Today – A Midland Montage", GeoHistory, Transdiffusion Broadcasting System ()〕 By now airing for 30 minutes from 6pm, ''ATV Today'' was a popular mainstay of television in the Midlands, and alongside hard news coverage, it maintained its light-hearted and knockabout style of presenting. The emphasis was on entertainment rather than what was seen as a more starchy, sober alternative offered by the BBC's ''Midlands Today''. The programme was responsible for launching the television careers of many household names in British television. Among those who started as reporters and presenters on ''ATV Today'' are Chris Tarrant who joined in 1972 initially as a reporter and newsreader〔 but later specialised in light hearted stories, and Bob Warman, who presents ''ITV News Central'' to the present day. As a result of the success of ''ATV Today'', the station launched a number of other regional programmes for the Midlands. ''Farming Today'' reported on countryside matters throughout the 1970s,〔 and the long running London crime series ''Police 5'', hosted by Shaw Taylor, launched a Midlands version as part of the programme during the 1960s. During the early 1980s, ATV's newsroom also experimented with ENG video cameras - one of the first regional TV news services in the UK to use the new technology. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「ATV Today」の詳細全文を読む スポンサード リンク
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